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1 action affects what you can trust.
  • 1 amount to enter for September 2026.The amount for Packaging supplies changes each month, so nothing is counted until you type it.Enter it now
Insightsfrom Final months only
  • Best Final month in the last 12: Aug 2026 at $71,688 net; weakest: Sep 2025 at $40,544Sep 2025 to Aug 2026, 12 Final months
  • Operating costs took 6.0% of revenue over Jun to Aug 2026, down from 6.7% over Mar to May 2026last 6 Final months
  • Margin 35.6% over Jun to Aug 2026, up from 35.1% over Mar to May 2026last 6 Final months
  • Aug 2026 vs Aug 2025 (both Final): revenue +70.9%, net +90.0%Aug 2025 and Aug 2026
FinalLast final month: August 2026 · $71,687.68 net
Break-even this month

Break-even reached

September 2026 · Cash basis · Amounts logged so far

Income so far
$199,118
Costs so far
$120,572

First reached on Sep 3. More costs or refunds can change this.

1 cost still to enter

How this is worked out
Income so far
$199,118.22
Costs so far
$120,571.57
Costs minus income
-$78,546.65
Days elapsed, including today
30
First reached on
Sep 3
Income through that day
$22,162.28
Costs through that day
$20,230.40

Income is this month's booked income, net of refunds and chargebacks. Costs are this month's booked costs, including recurring costs already booked. A negative costs-minus-income figure means income is above the costs logged so far.

The reached-on day is the first day with booked activity when income since the start of the month met or exceeded costs since the start of the month. Recurring costs count on their booked date.

These figures always describe the current month, even when another date range is selected above. Missing amounts are not estimated.

Where you stand

September at a glance

Every recorded dollar in and out through Sep 30, 2026.

Net profit
Sep 1, 2026 → Sep 30, 2026
$78,546.65
+15%

Not final: 1 amount to enter Profit looks higher than it is until it’s in.

Northlane Goods kept 38.1¢ from every dollar earned this month so far.

Same point last month (Aug 1 to 30): $68,474.74 monthly amounts counted for the whole month
On pace for about $78,547 by month end · 131% of goal
Revenue$206,078.102889 orders
Costs$127,531.4561.9% of revenue
Profit margin38.1%for this window
2889
Orders
$71.33
AOV
4.74×
ROAS
$15.05
CPA
Operating cost mix · 3 categories
Other operating costs 54.5%$4,248.72
Labor / contractors 33.8%$2,637.14
Apps & software 11.7%$914.20

September statement

A short version of this month’s profit and loss.

Open statement →saved source data
Sales · 30 entries$206,078.10
Refunds-$6,959.88
Product & selling-$112,771.51
Operating costs · 1 to enter-$7,800.06
Net profit so far$78,546.65

Growth pulse

The trend, not another wall of KPIs.

Explore growth →
Returning customers44.2%
Average order$71.33
Monthly statements
September 2026
One month in detail, with the proof behind every line.

Profit & loss

Cash basis · September 2026 month-to-date

In progress

Cash basis means money counted in the month it moved.

$78,546.65 provisional
38.1% margin · Revenue $206,078.10
No year-over-year comparison: Sep 2026 is not Final yet.
On pace for about $78,547 by month end; $78,547 so far (30 days in). That's 131% of your $60,000 goal.
September 2026 is still in progress: revenue is month-to-date. Not a final figure.
Money in
Revenue · 2889 orders · $71.33 each$206,078.10
Refunds · returns ▸-$6,959.88
Refunds (returns) ×21-$6,959.88
Money in · after refunds$199,118.22
Product & selling
Product costs (COGS) · 2737 orders-$62,458.51
Ad spend · 1 channel · 4.74× back ▸-$43,470.08
Meta (Facebook)-$43,470.08
Fees ▸-$6,842.92
Processing fees ×2889-$6,842.92
Gross profit$86,346.71
Operating
Operating costs ▸ 1 operating cost to enter edit-$7,800.06
Other expenses-$4,248.72
Labor-$2,637.14
Software-$914.20
Net
Net profit so far$78,546.65
Net margin so far38.1%

Where the money went

Largest recorded costs first. Shares of recorded revenue.

Where September 2026 revenue went · of $206,078.10 · not fully costed
Product costs $62,458.51 (30.3%)Ad spend $43,470.08 (21.1%)Operating costs $7,800.06 (3.8%)Refunds $6,959.88 (3.4%)Fees $6,842.92 (3.3%)Net profit $78,546.65 (38.1%)

Stripes mark profit so far. This split uses what is recorded so far, so the hatched net share reads larger than it may finish.

Costs & income $7,800.06 typed in here so far this month 1 to enter
Anything your connected sources don’t report, whether costs (apps, services, labor) or income, can be typed into any open month here and books straight into net. 1 needs an amount for Sep 2026

September lines

Line Category Amount Where it’s from
1 amount to enter for September 2026Nothing this month? Type 0.
Packaging supplies
mailers, tissue and inserts, invoiced monthly
Other costs You type thisvaries: enter for Sep 2026
Apps & software $914.20
Apps & software
email, subscriptions, reviews and helpdesk apps
Apps & software Entered by youmonthly: confirm for Sep 2026
Klaviyo Apps & software
Appstle (subscriptions) Apps & software
Chargeflow Apps & software
Post-purchase survey app Apps & software
Tracking pixel Apps & software
Agency / services
Video editor Agency / services
Email marketing agency Agency / services
Labor $2,637.14
Contractor support
customer support, part time
Labor Entered by youmonthly: confirm for Sep 2026
VA — emails / support Labor
Marketing / adscounts as Ad spend in net & ROAS $0.00
Trade show booth
spring trade show booth and travel
Marketing / ads — Not dueThis line does not apply this month
Google Ads Marketing / ads
Influencer / UGC Marketing / ads
Other costs $4,248.72
Studio rent
Other costs Entered by youmonthly: confirm for Sep 2026
Utilities Other costs
Insurance Other costs
Income (money in)money in: adds to revenue & net
Consulting / services Income (money in)
Wholesale orders Income (money in)
Subscriptions / retainers Income (money in)
Your typed-in costs 1 to enter $7,800.06Entered by you
From your connected sources (5)already in your numbers: nothing to type here
Shopify sales
Income $206,078.10 ShopifyData through Sep 30, 2026
Refunds
Refunds −$6,959.88 ShopifyData through Sep 30, 2026
Supplier product costs
Product costs −$62,458.51 Supplier cost sheetData through Sep 28, 2026
Payment processing
Payment fees −$6,842.92 Shopify PaymentsData through Sep 30, 2026
Advertising
Ad spend −$43,470.08 Meta adsData through Sep 30, 2026
Leave a box empty if you haven’t entered it.

Income by channel

Where Sep 2026's income came in. Shopify rows are Shopify's own net-sales split (after discounts and returns, before shipping and tax), so they will not always add up to the Revenue line.

partial
ChannelShareSeptember 2026Where it’s from
Online Store
67% $134,310.58 Shopifynet sales by channel
Northlane Subscription
26% $51,815.96 Shopifynet sales by channel
Shop
7% $12,991.68 Shopifynet sales by channel
Growth

Are we growing well?

Trends, customer quality, and efficiency, with partial data labeled honestly.

Window · Last 12 months

What changed

How your latest months are going.

September 2026 so far

$78,546.65 net so far; some costs are still missing.

Revenue: $206,078.10.
August 2026 final

$71,687.68 net.

Final net margin: 36.0%.
Final history

$693,109.16 net across final months between Aug 2025 and Aug 2026.

13 final months. 0 excluded inside this span. 0 still pending.
Key numbers
Revenue · Aug 2026, last full month $199,198.60 +6.1% vs Jul 2026
New customers · Aug 2026, last full month 1,330 +1.1% vs Jul 2026
Cost per new customer · Aug 2026, last full month $32.63 +5.9% vs Jul 2026
Customer lifetime value · All months through Aug 2026 $130.13

Revenue and profit trend

Monthly revenue with final net-margin context. Partial periods are marked.

Scale
Solid line is revenue, read against the dollar scale on the right, the same side as the Home chart. Dashed line is final net margin, read against the percent scale on the left. A partial period is a hollow dot reached by a dashed line and has no margin value. Exact values follow in an accessible table. $0$50k$100k$150k$200k -10%0%50% Oct 2025 · revenue $126,847.60 · net $42,629.56 · final net margin 33.6%Nov 2025 · revenue $151,727.39 · net $52,173.96 · final net margin 34.4%Dec 2025 · revenue $162,755.06 · net $55,629.07 · final net margin 34.2%Jan 2026 · revenue $134,160.38 · net $45,376.86 · final net margin 33.8%Feb 2026 · revenue $140,302.62 · net $42,490.29 · final net margin 30.3%Mar 2026 · revenue $160,320.29 · net $56,674.34 · final net margin 35.4%Apr 2026 · revenue $169,225.82 · net $60,288.48 · final net margin 35.6%May 2026 · revenue $169,139.26 · net $58,309.82 · final net margin 34.5%Jun 2026 · revenue $178,197.64 · net $63,327.58 · final net margin 35.5%Jul 2026 · revenue $187,786.36 · net $66,243.26 · final net margin 35.3%Aug 2026 · revenue $199,198.60 · net $71,687.68 · final net margin 36.0%Sep 2026 · partial · revenue $206,078.10 · net $78,546.65 · final net margin not available Oct 2025 Nov Dec Jan 2026 Feb Mar Apr May Jun Jul Aug Sep*
* partial period: hollow dot is revenue so far, margin waits for the full period
Monthly Growth trend values. Oct 2025: revenue $126,847.60; net $42,629.56; final net margin 33.6%; coverage complete. Nov 2025: revenue $151,727.39; net $52,173.96; final net margin 34.4%; coverage complete. Dec 2025: revenue $162,755.06; net $55,629.07; final net margin 34.2%; coverage complete. Jan 2026: revenue $134,160.38; net $45,376.86; final net margin 33.8%; coverage complete. Feb 2026: revenue $140,302.62; net $42,490.29; final net margin 30.3%; coverage complete. Mar 2026: revenue $160,320.29; net $56,674.34; final net margin 35.4%; coverage complete. Apr 2026: revenue $169,225.82; net $60,288.48; final net margin 35.6%; coverage complete. May 2026: revenue $169,139.26; net $58,309.82; final net margin 34.5%; coverage complete. Jun 2026: revenue $178,197.64; net $63,327.58; final net margin 35.5%; coverage complete. Jul 2026: revenue $187,786.36; net $66,243.26; final net margin 35.3%; coverage complete. Aug 2026: revenue $199,198.60; net $71,687.68; final net margin 36.0%; coverage complete. Sep 2026: revenue $206,078.10; net $78,546.65; final net margin not available; coverage partial.

Customers and retention

Are customers coming back and creating durable revenue?

New customersAug 2026, last full month1,330
Customer lifetime valueAll months through Aug 2026$130.13
Returning customersAug 2026, last full month44.2%
Monthly recurring revenueAug 2026, last full month$48,954.19

Marketing efficiency

Spend-based metrics pause when advertising pauses.

Ad spend · Aug 2026$43,399.75Recorded spend
Return on ad spendAug 2026, last full month4.59×
Cost per new customerAug 2026, last full month$32.63
Worth vs costAug 2026, last full month4.0× healthy
See what unlocks 1 more metric
  • Recurring income kept: needs customer-level subscription data; channel totals can't separate new subscribers from retained ones
Leads & payments (optional)For catering, events and invoiced jobs, where you get paid later or in parts.
If you win business through conversations rather than a storefront, add each lead here and mark it paid when the money comes in. It adds close-rate and sales-cycle tracking alongside your synced numbers.
Example pipelineSample numbers
New leads24
Quoted16
Won9
Leads & payments: each lead, what it’s worth, and when it’s paid. I keep a pipeline sheet
Just want monthly counts?
Start trackingMonthly totals only: leads and closed deals per month, no payments.
All months · profit & lossRecent 12 months first. Full history stays available in the export.
Newest first: showing the recent 12 of 14 months.Newest first: showing all 14 months.
MonthRevenueRefundsChargebacksCOGSFeesAd spendOperating costsOrdersNetMargin
Sep 2026 $206,078.10 -$6,959.88 — -$62,458.51 -$6,842.92 -$43,470.08 -$7,800.06 2889 $78,546.65 38.1% in prog.
Aug 2026 $199,198.60 -$2,457.94 — -$63,557.34 -$6,628.56 -$43,399.75 -$11,467.33 2839 $71,687.68 36.0% ✓
Jul 2026 $187,786.36 -$3,571.46 — -$59,949.03 -$6,252.48 -$40,526.65 -$11,243.48 2689 $66,243.26 35.3% ✓
Jun 2026 $178,197.64 -$3,495.00 — -$56,942.16 -$5,949.19 -$37,307.88 -$11,175.83 2604 $63,327.58 35.5% ✓
May 2026 $169,139.26 -$4,384.38 -$106.20 -$54,017.96 -$5,642.05 -$35,626.92 -$11,051.93 2456 $58,309.82 34.5% ✓
Apr 2026 $169,225.82 -$2,234.18 — -$54,055.15 -$5,669.09 -$35,677.25 -$11,301.67 2539 $60,288.48 35.6% ✓
Mar 2026 $160,320.29 -$2,974.77 — -$51,298.51 -$5,372.51 -$32,887.90 -$11,112.26 2411 $56,674.34 35.4% ✓
Feb 2026 $140,302.62 -$1,607.85 — -$44,657.68 -$4,694.47 -$36,042.25 -$10,810.08 2086 $42,490.29 30.3% ✓
Jan 2026 $134,160.38 -$2,491.94 -$141.50 -$42,705.34 -$4,486.61 -$28,450.44 -$10,507.69 1987 $45,376.86 33.8% ✓
Dec 2025 $162,755.06 -$3,752.57 — -$52,243.52 -$5,461.41 -$34,712.54 -$10,955.95 2471 $55,629.07 34.2% ✓
Nov 2025 $151,727.39 -$3,005.82 — -$48,585.98 -$5,098.70 -$32,091.05 -$10,771.88 2329 $52,173.96 34.4% ✓
Oct 2025 $126,847.60 -$1,570.35 — -$40,806.63 -$4,262.36 -$27,246.13 -$10,332.57 1946 $42,629.56 33.6% ✓
Sep 2025 $123,740.63 -$2,186.38 -$99.00 -$39,666.64 -$4,166.07 -$26,489.10 -$10,589.11 1926 $40,544.33 32.8% ✓
Aug 2025 $116,569.53 -$2,623.48 — -$37,344.57 -$3,926.19 -$24,564.27 -$10,377.09 1818 $37,733.93 32.4% ✓
Final total $2,019,971.18-$36,356.12-$346.70-$645,830.51-$67,609.69-$435,022.13-$141,696.87 30101 $693,109.16 34.3% Final
All-time $2,226,049.28-$43,316.00-$346.70-$708,289.02-$74,452.61-$478,492.21-$149,496.93 32990 $771,655.81 34.7%
A ✓ month counts toward the Final total. Final means the month is finished and every source the dashboard can check is present. Where you enter figures yourself, completeness is yours to confirm. Provisional months are greyed. Not yet entered: Adjustment.
All-time totals · every recorded month
Revenue
$2,226,049.28
COGS
-$708,289.02
Ad spend
-$478,492.21
Fees
-$74,452.61
Refunds
-$43,316.00
Chargebacks
-$346.70
Raw all-time net $771,655.81 · ⤓ Export P&L (CSV)
Where your numbers come from 5 connected
Sources

Where do your numbers live?

Pick where you keep them today. You can add more than one.

See what’s connected (5)

Connected

How recent each one’s data is.

5 sources
Shopify salesRevenue and refunds · Data through Sep 30, 2026
Details
Status: Data through Sep 30, 2026.
Coverage: data through Sep 30, 2026.
Last successful sync: 2026-09-30 16:44 UTC.
Shopify PaymentsProcessing fees and chargebacks · Data through Sep 30, 2026
Details
Status: Data through Sep 30, 2026.
Coverage: data through Sep 30, 2026.
Last successful sync: 2026-09-30 16:44 UTC.
Supplier cost sheetProduct costs · Data through Sep 28, 2026
Details
Status: Data through Sep 28, 2026.
Set up by your support contact from your supplier’s sheet. Ask them to change or remove it.
Coverage: data through Sep 28, 2026.
Last successful sync: 2026-09-30 16:47 UTC.
Meta advertisingAd spend · Data through Sep 30, 2026
Details
Status: Data through Sep 30, 2026.
Coverage: ad spend is confirmed, including $0 days, through Sep 30, 2026.
Last successful sync: 2026-09-30 16:45 UTC.
Owner-entered costs & incomeAmounts you add directly · An amount is still needed for this month
Needs you
Details
Manual entries are included exactly as saved and remain editable in Costs & income.
1 amount still needs to be entered for September 2026.
Things to check1
Things to check

1 item, ranked by impact

Most important first.

Action needed

Start at the top: the first one changes this month’s profit.

1 amount to enter for September 2026

The amount for Packaging supplies changes each month, so nothing is counted until you type it.

Nothing here is deleted. Hiding an item only removes it from this list; hidden items can be restored here.
Northlane GoodsExample dataExample
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